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HP’s Ann Livermore On Virtualization

April 1, 2008 by Robin Wauters Leave a Comment

In an interesting interview with ZDNet UK, HP’s Ann Livermore, who heads the company’s Technology Solutions Group, talks about the difference between HP and IBM and touches upon virtualization.

virtualization-ann-livermore-hp.jpg

A highlight:

What is HP’s take on virtualization, and where do you think the barriers are that stop people getting the maximum value from it?

Livermore: A lot of people associate virtualization with the server, and what really needs to be done by customers is to virtualize the entire data center, the servers, the storage, the networking, and the applications. And the first problem customers run into when they start doing that is: “How do I manage this thing? When I have physical servers sitting there, virtual servers and in a mixed environment, what do I do?”

The software we provide is to manage both the physical and the virtual servers through a single pane of glass, a single set of software, and actually create the equivalent of a logical server environment that is being managed. We believe one of the biggest impediments has been: “How do I manage this thing once it is in production?” With our software, you are able to visualize it, plan the changes, and actually make the changes in the environment.

Do you see a slow transition to virtualization?

Livermore: Yes, and most are going to find that the transition from physical to virtual is slow enough that they are going to have to manage both for a while.

But you do see virtualization on the desktop becoming more popular?

Livermore: Absolutely. We believe that for security reasons, for performance reasons, cost reasons, any of those can be compelling reasons for a virtualized desktop–or a thin-client accessing the services you need from that device.

Could this be ideal for blades?

Livermore: PC blades can be an implementation of virtualization. HP made an acquisition a year ago of Neoware for our PC business to give us the capability to have a virtualized client environment. So we feel good about our blade business. Half of all virtualized environments are blades, so when people are thinking of virtualizing, very often they end up with a blades environment. That places us in a strong position.

[Source: Cnet News – Newsmaker]

Filed Under: Interviews, People Tagged With: Ann Livermore, Hewlett Packard, HP, HP virtualization, IBM, Technology Solutions Group, virtualisation, virtualization

Virtualization and Brain Fitness Don’t Mix

March 26, 2008 by Robin Wauters 2 Comments

Entrepreneur, investor and Open Source pioneer Brian Berliner (whose blog is a must-subscribe, by the way) discovered that not all applications run on virtual machines. After winning a Posit Science Brain Fitness Program Classic, Brian found out that besides having an unnecessary long name, the program doesn’t run on VMware Fusion, which he installed on his Mac computer.

Anyone have a good answer to his question about why some developers forbid running apps on virtual machines? What’s the difference anyway?

virtualization-brain-fitness.png

Update: Brian received a comment from a Posit Science rep who lets us know the program runs under Boot Camp and Parallels, and that they’re expecting to release a Mac version by the end of the year.

Excellent example of how companies should treat customers who use blog and social networks to voice their opinions!

Also, check out the comment from Joe on this post, who gave a lengthy and most likely completely correct answer to the technical side of the matter.

Filed Under: People Tagged With: Brain Fitness, Posit Science, Posit Science Brain Fitness Program Classic, PositScience, virtual machine, virtualisation, virtualization, vmware, VMWare Fusion

Microsoft To CIOs: “Virtualization Is Too Expensive”

March 17, 2008 by Robin Wauters 1 Comment

At the European CIO summit, Barbara Gordon, Microsoft’s EMEA VP for Enterprise Sales stated that Microsoft sees price as a differentiator in the virtualization market.

“What I hear is that users need to take out cost from their environments and virtualization is the credible approach. You have to ask if virtualization today is delivering cost effective value? And that it justifies the costs that are being charged?” She added, “Price is a differentiator. Existing players are quite expensive. Microsoft can add value to this market with a server play and an application play.”

Asked if the Microsoft Hyper V would have different versions that would offer different levels of functionality similar to those offered by VMware Gordon would not be drawn, according to Australian PC World.

“The time of individual point products is lessening. Our approach will be take a look at the environment, and make sure that the right virtualization functionality fits that environment. The fact is that it is the technologies that work well together and have good functionality that will let the user spend time adding value. So we’ve got a very broad offering.”

Martin Niemer, Senior Product Marketing Manager at VMware (yes, also the one that said Dell would soon start shipping servers with VMware ESX Server 3i included free of charge, said:

“We’re not seeing any signs that customers don’t understand all of the issues associated to moving to virtualization. They understand that what it comes down to is that even the hyper visor is zero cost, which Hyper V won’t be, the question is how many virtual machines can you run on a server. If you can’t run that many you still have to run it on two servers and that doubles your cost. That’s really going to be the decision point. It depends on what users want. If you want basic partitioning you can buy a server with a Vmware ESX 3i integrated hyper visor or buy a foundation version of ESX. And if you want additional functionality such as high availability you can buy a slightly more expensive licence.”

Niemer said he didn’t foresee Vmware being forced to adjust its pricing when Hyper V came to market.

We’ll see.

Filed Under: News, People Tagged With: Barbara Gordon, European CIO summit, Hyper-V, Martin Niemer, microsoft, MS, virtualisation, virtualization, vmware, VMWare ESX Server, VMware ESX Server 3i

VMworld Europe 2008 in Video

March 13, 2008 by Robin Wauters Leave a Comment

At this year’s VMworld Europe in Cannes (France), Virtualization.com went wild and recorded dozens of videos featuring marketing, technical & product managers, executives, company founders and analysts from the virtualization industry. To recap of what our insomniac bloggers Tarry Singh and Nicolas ‘ Charbax‘ Charbonnier have been up to in Cannes, we’ve made a dedicated page with an overview of all the video interviews and booth tours.

Check out VMWorld Europe 2008 in Video

Enjoy!

Filed Under: Featured, Interviews, People, Videos Tagged With: interview, interviews, overview, video, video interviews, virtualisation, virtualization, VMWorld, VMWorld 2008, VMWorld Europe 2008

Industry Analyst Tony Asaro Joins Virtual Iron As Chief Strategy Officer

March 12, 2008 by Robin Wauters 1 Comment

Virtual Iron today announced the hiring of former Enterprise Strategy Group senior analyst and consultant Tony Asaro as Chief Strategy Officer. In his role, Asaro will focus on business strategy, ecosystem development, evangelism and education of Virtual Iron to the market and complement the company’s worldwide go-to-market efforts.

virtualization-virtual-iron.jpg

Earlier this year, Virtual Iron raised $ 20 million in private equity financing. Also check out our video interview with Mike Grandinetti, VP & Chief Marketing Officer with the company.

virtualization-tony-asaro.jpg

Asaro has been in the high tech industry for 22 years in a wide range of roles including sales, systems engineering, business development, marketing and as an entrepreneur. Most recently, he was with the Enterprise Strategy Group (ESG), a leading industry analyst and consulting firm. During his tenure there, Asaro was a trusted adviser to many established and emerging infrastructure vendors including EMC, NetApp, and VMware to name just a few. He provided strategic guidance and consulting on product direction, positioning, and business development and is considered a thought leader on IT infrastructure, data center environments, storage systems and networks, virtualization, power and cooling issues, and disaster recovery solutions.

“Tony Asaro is a great addition to the Virtual Iron team as we continue to expand our presence in the fast-growing server virtualization market,” said Ed Walsh, president and CEO of Virtual Iron. “We will leverage Tony’s deep experience and abilities to sharpen our business, marketing and product strategies and continue to increase our visibility across our user, partner and channel communities.”

“Implementing server virtualization is one of the highest priorities in IT regardless of size, industry or region in the world,” said Tony Asaro. “Virtual Iron has a field-proven solution that our customers find is easy to use, cost effective and provides them all of the advanced management capabilities needed for a true server virtualization environment. Virtual Iron will continue to focus on raising its visibility to this wide audience so they know they have a choice – one that has been validated by over 1,500 end users just like them.”

[Source: VMBlog]

Filed Under: People Tagged With: ed Walsh, Enterprise Strategy Group, Mike Grandinetti, Tony Asaro, Virtual Iron, virtualisation, virtualization

Will Increasing Memory Costs Slow Down Virtualization Growth?

March 11, 2008 by Robin Wauters 1 Comment

Memory vendor Kingston Technology (check out the short interview we did at their VMWorld Europe 2008 booth) says memory in industry standard servers is causing virtualization projects to become unnecessarily expensive and that fears over warranties are holding back users from upgrading.

virtualization-memory-kingston-technology.jpg

“Not having enough memory restricts the number of virtual machines, and also restricts the overall performance. Not having enough memory is either down to improper planning, or in most cases, the inability to purchase enough memory due to the higher cost of OEM memory,” the company said.

Hewlett-Packard does not seem to share their vision:

Rhys Austin, who runs the virtualization practice for industry standard servers at HP agreed that too little memory will affect virtualiszation performance but strongly rejected Kingston’s assertion that users were worried about price or warranties.

[Source: PC Advisor]

Filed Under: News, People, Rumors Tagged With: Hewlett Packard, HP, Kingston, Kingston Technology, Kingston Technology Company, memory, OEM memory, Rhys Austin, virtualisation, virtualization

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