EMC today announced that 20-year IT industry veteran Jeremy Burton has joined the company as Executive Vice President and Chief Marketing Officer.
Burton will be responsible for the global structure, strategy, and execution of all aspects of EMC’s marketing efforts. Burton will report to Joe Tucci, EMC’s Chairman and Chief Executive Officer.
Burton, 42, joins EMC from Serena Software, where he was President and CEO. Previously, as Group President of Symantec’s Security and Data Management Business Unit, Burton was responsible for the company’s $2 billion Enterprise Security product line.
Prior to that role, he served as Executive Vice President of the Data Management Group at VERITAS, responsible for the company’s backup and archiving products, and also served as VERITAS’ Chief Marketing Officer. Earlier in his career, Burton spent nearly a decade at Oracle, culminating in his role as Senior Vice President of Product and Services Marketing.
A sad day for EMC and a good day for its competition. I remember when Jeremy Burton proudly announced that he successfully passed the “Moron Test” on his iPhone. His archaic leadership style is in fact none but a threat to any organization.
Neon