The “Trade-up to XenDesktop 4” program allows XenApp customers to trade up their existing XenApp concurrent user licenses for twice the number of XenDesktop 4 user licenses – a savings of up to 80 percent off list price. With its new FlexCast™ delivery technology, XenDesktop 4 is the first product in the industry to deliver every major type of virtual desktop in a single, integrated solution. XenDesktop 4 further extends the value of desktop virtualization by including all the functionality of XenApp as a core integrated feature, making it easy for customers to deliver on-demand applications as a seamless part of their overall desktop management strategy. By taking advantage of this limited-time trade-up offer, XenApp customers can make virtual desktops a reality for all of their employees at a fraction of the cost.
XenApp customers have already taken an important first step towards centralized desktop management, delivering an estimated 25 million applications to more than 100 million users every day1. Many of these same customers are now looking to extend the benefits of centralization to all desktops in the enterprise. The new Trade-up to XenDesktop 4 program gives these customers the best of both worlds, allowing them to leverage all the functionality they already own, while adding a simple, low-risk path to full desktop virtualization when they are ready. For many enterprise customers, the upcoming Windows 7 desktop refresh provides the perfect opportunity to choose from a variety of virtual desktop models to simplify desktop management enterprise wide.
For more than 100 million users worldwide, XenApp has consistently proven that it delivers superior performance, security and TCO across a wide variety of use cases, cutting application management costs in half for most customers. With XenApp now included as a core integrated feature of XenDesktop, most customers going forward will find XenDesktop 4 to be the best solution to meet their combined desktop and app virtualization needs.
For customers focused on delivering Windows applications with no plans to step up to desktop virtualization in the near future, the standalone XenApp product line will continue to be the best solution to meet their needs. Because XenApp is sold on a concurrent user basis, it also remains the most cost-effective solution for use cases with high application concurrency ratios. Cloud providers delivering Windows apps as an on-demand service will also find XenApp to be the best solution, as will independent software vendors offering XenApp as a part of their enterprise application platforms.
To take advantage of the full 2-for-1 trade-up offer, customers active on Subscription Advantage must trade up all their existing XenApp licenses. Suggested list pricing for the trade-up begins at $45 per user, plus the normal cost of subscription renewal – a savings of up to 80 percent off the list price of XenDesktop 4.
Additional trade-up offers are available for customers who only wish to exchange a portion of their existing XenApp licenses.