Rackspace Hosting, has announced its new Private Cloud offering, which allows customers to run the centrally managed VMware virtualisation platform on private dedicated hardware environments.
Rackspace recognises the demand from enterprises for a more flexible and scalable hosting solution. Although multi-tenant cloud solutions are very flexible and cost-effective, they are not always right for every segment. The Rackspace Private Cloud’s single-tenant architecture offers increased control and security, while still maintaining the scalability, flexibility and resource optimisation that make shared cloud offerings so compelling.
Rackspace Private Cloud is an evolution of its popular dedicated virtual server (DVS) offering within the managed hosting business unit. In the last year, revenue from virtualisation solutions has grown substantially, driven mainly by the increased flexibility, improved asset utilisation and lower capital and operating costs that VMware’s virtualisation provides.
Wow, now Rackspace is calling a hosted/managed solution a Private Cloud?!
Private cloud is in the customers data center, that is a really bad choice for a marketing name and will only further confuse folks.
Seems like VMware would of given them the head’s up? Ouch.