VirtualWorks Debuts PartnerWorks Alliance Program, Partners With Lifeboat Distribution

VirtualWorks Group, which provides content virtualization solutions for tackling data sprawl, recently unveiled the first phase of its PartnerWorks alliance program, designed for channel partners including distributors and value-added resellers.

The PartnerWorks alliance program, which will be rolled out in phases, will equip a global network of channel partners, technology partners and software developers with best-practice information, resources and tools to expand and promote the market for content virtualization solutions that optimize the value of information for organizations.

The company today also announced it has signed its first distribution agreement with Lifeboat Distribution, an international specialty software distributor for virtualization and other technically sophisticated products.

Under the agreement, Lifeboat will distribute VirtualWorks’ content virtualization software in North America.

The first phase of the PartnerWorks program being introduced today arms resellers and distributors with product information, training and technical resources to successfully sell and support VirtualWorks’ content virtualization solutions. The program includes two levels of participation, Premier or Registered, based upon the reseller’s technical expertise, sales volume and overall commitment to VirtualWorks. The company is now actively recruiting value-added resellers into the PartnerWorks program ahead of its product launch, scheduled for later this summer.

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